Commercial and marketing support for clean-energy businesses
Need to enter the UK market, launch a product or make your sales and marketing more effective?
I help you work out where to focus, then deliver the work needed to reach the right customers.
How I can help
Support for battery storage, EV charging, solar, temporary power and other energy technology businesses.
Choose a focused project or ongoing help. The scope depends on your priorities, team and budget.
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For overseas manufacturers and energy businesses planning their first UK customers, partners or commercial team.
Assess the market, competitors and likely demand.
Choose the customer groups and accounts to focus on.
Sharpen your proposition for UK buyers.
Plan direct sales, distributor, installer or rental-partner routes.
Agree launch priorities, sales materials and measures of progress.
You leave with a practical market-entry plan. I can also help put it into action.
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For businesses with a strong product that need a clearer plan to reach and win customers.
Understand what customers need and who makes the buying decision.
Choose your priority markets and customers.
Clarify why customers should choose your product.
Review pricing, the offer and the evidence behind it.
Join up sales, marketing and follow-up activity.
The result is a clear plan and a message your team can use in real customer conversations.
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For energy technology businesses that sell through distributors, installers, contractors or rental companies.
Choose which types of partner fit your market.
Research and prioritise potential partners.
Build a clear commercial offer for them.
Create partner recruitment, sales and onboarding materials.
Plan joint activity and review partner progress.
I help you build a channel that makes sense for your business and for the people selling your products.
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For businesses that need better sales tools, clearer qualification and more focused activity to create and progress opportunities.
Sales presentations, case studies and proposal materials.
Target-account research and account-based marketing (ABM).
Campaign planning and coordination with specialist agencies.
CRM stages, qualification and lead follow-up processes.
Partner development, content and launch support.
I can deliver this as a defined project or as ongoing support for an agreed number of days each month, with clear priorities and regular reviews.
Ways to work together
Both include hands-on delivery, from sales materials and case studies to targeted campaigns and partner development. We agree what needs doing, who is responsible and how to measure progress before the work begins.
Defined projects
Resolve a specific challenge, such as assessing the UK market, improving your message or creating a launch plan.
Fractional leadership
Bring senior commercial or marketing experience into your team for an agreed number of days each month.
Tell me about your business and what you want to achieve. I’ll come back to you directly.